LaCroix Hair Is A Thing Now & Basic Has Never Looked So Beautiful


If you open your eyes, inspiration is everywhere. And, yes, that even means you can find hair inspo in a can of your favorite soft drink. LaCroix-inspired hair is the newest coif color trend that is currently raging on Instagram, and it’s even cooler than it sounds. The soda-alternative beverages — which come in yummy flavors packaged in pretty, artisanal cans — are proving to inspire some incredible dye jobs.

During Halloween, Scruples Hair Care tasked eight colorists to color outside the lines, so to speak. The colorists were asked to create hair looks inspired by the bubbly, delish beverages. Using Scruples Urban Shock products, the colorists got to work — and the results are bonkers.

These types of challenges go viral on the Internet simply because they are so visually pleasing. But let’s not forget that they also demonstrate some serious artistry. After all, hair stylish is not only an act of self-expression, but can also be a work of art.